Package allows customers to pay a monthly fee to watch complete seasons of their favourite drama series

 

Singapore, 9 June 2009 -- Singapore Telecommunications Limited (Singtel) today announced the launch of US TV Pack, an exciting new service that allows customers to watch a selection of the hottest US TV series anytime, on-demand at a fixed monthly subscription rate of $19.90 (inclusive of GST). 

 

The series featured on US TV Pack are divided by genre into four packs - Crime, Drama, Entertainment and Thriller – and each genre costs just $19.90 per month (including GST) for a 12-month contractual period.  US TV Pack features the series that have recently completed their run on mio TV’s Season Pass. Most of the episodes available on US TV Pack still reach mio TV audiences ahead of other local broadcast platforms. 

 

“The success of Season Pass indicates that we have identified a demand in the market for US TV series to be made available almost immediately after their US premiere,” said Mr Low Ka Hoe, Director of IPTV Business, Singtel. “ US TV Pack enables TV fans who prefer a packaged ‘variety pack’ to access multiple series from their favourite genre at an affordable fee – and with the same convenience of having the content at their fingertips to watch any time they want.” 

 

He added: “This is possibly the first time in the world a pay TV operator has packaged series from different studios at such an attractive price and to be consumed in such a unique manner. In the current economic environment, we believe that there are customers who will appreciate this lower-priced alternative that allows them to catch up on their series viewing at their own pace.”

 

By paying the monthly subscription fee, customers can watch the episodes whenever they want, and as often as they want. Every month, four or five fresh episodes are added to each TV series, and will stay on the channel for repeated viewing for two months. There will be at least five series in each genre pack at any one time, and new titles will be added in the coming months. Titles available at launch include the latest seasons of Gossip Girl, Prison Break, Supernatural, The Mentalist and Grey’s Anatomy. (Refer to Annex for the full list of titles)

 

Each series will be screened across a three to four month period, with each batch of episodes residing on the channel for eight weeks. Retired episodes will then be made available for rental on a per-episode basis. These will be priced at $1.99 per episode, and customers will have a 48-hour window in which to view them.

 

Customers who sign up now also enjoy a ‛bonus’ series which will be available in its entirety from now until 9 August 2009.

 

Launched in September last year, Season Pass is the breakthrough on-demand service from Singtel which offers customers the opportunity to watch the latest seasons of hit television shows as early as 24 hours after their US telecast. There are currently over 75 series available on Season Pass.

 

In addition, Singtel has launched a new website www.singtel-ustv.com where customers can watch trailers and get more information about current and upcoming series as well as the latest promotions.

What you get with US TV Pack

 

DRAMA

Catfights! Scandals! Dark secrets! – Banish your troubles as we offer you a divine dose of drama to cure your fix for all things scandalous and seductive.  Indulge in the juiciest love stories Hollywood has to offer.

 

Highlights : Gossip Girl, Desperate Housewives, Grey’s Anatomy, Ugly Betty, Pushing Daisies

 

THRILLER

If spies, ghosts and superheroes fan your fantasy, don’t miss this out-of-this-world opportunity to mystify your mind with Hollywood’s epic cult series.  Warning: May Cause Addiction.

 

Highlights : LOST, Supernatural, Dollhouse, Chuck, Fringe

 

CRIME

Murder and mayhem. Crime and corruption. The devious minds that design them and the sharp psyches that solve them. Immerse yourself in the intricate world of felons, convicts and the government agents who put them in their place.

 

Highlights : Prison Break, Cold Case, Bones, Criminal Minds, 24

 

ENTERTAINMENT

A fusion of sitcoms, game shows and reality for those who want more variety. Whether you feel like laughing out loud at humorous characters and the situations they get themselves into, or follow the journey of young hopefuls as they make their dreams come true, this irresistible package is sure to have something in store for you.

 

Highlights : The Bachelor, I Survived A Japanese Gameshow, Samantha Who?, Two & A Half Men

How To Subscribe

Current mio TV subscribers can subscribe to US TV Pack directly by using the mio TV on-screen interface or by contacting the Singtel Hotline at 1800 555 6000 from Monday to Saturday, 8.00am to 6.00pm. For new subscribers, sign-ups for mio TV services are available at any hello! stores or at Singtel exclusive retailers.