Sportswear MNC consolidates disparate networks with SD-WAN

The presence of multiple service provider networks with different service level agreements (SLAs), coupled with the use of the Internet, was making it difficult for a major sportswear company to provision new sites or implement network changes for its retail stores across the Asia Pacific. Singtel SD-WAN enabled it to address these issues and other network management challenges with a unified end-to-end SLA providing availability assurance across all sites, regardless of transport mode.

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Sportswear MNC consolidates disparate networks with SD-WAN

 

About the sportswear company

 

The Singtel customer is one of the largest sportswear manufacturers in the world with products encompassing shoes, clothing and accessories. It has more than 200 retail stores across the Asia Pacific, which is one of its fastest-growing markets. The region contributes to about a third of the company’s global sales. 


 

The challenge

 

A multinational sportswear designer and manufacturer was looking for a more efficient network to connect its 200 retail stores across the Asia Pacific.

The company was using disparate networks from multiple services providers, which included the public Internet. There were separate service level agreements for devices and connectivity, which limited the company’s visibility into network performance and meant that the company had to contact the hardware and connectivity provider separately if any networking issue arose. With this arrangement, provisioning new sites and implementing network changes also took a long time. 

 

Solution

 

To address this, Singtel proposed a unified Software-Defined Wide Area Network (SD-WAN) and Global Internet offering. This gave the company a single overlay network with similar feature sets across all transport modes managed by Singtel including the Internet, MPLS and 4G/LTE.

With this solution, network changes could be done centrally with flexibility and agility. The company could also make use of configuration templates to provision new sites quickly and efficiently.

 

Results

 

The solution meant that the company now enjoys the benefits of having a single service provider with end-to-end service management encompassing the overlay and underlay network. A unified end-to-end SLA provides availability assurance across all sites, including those with only Internet and LTE connections.

The 4G/LTE capabilities provide a backup solution with affordable network redundancy as well as rapid provisioning for ad hoc requirements. In the event of a disruption in the fibre network, the SD-WAN router can provide continued connectivity using a SIM card as a temporary backup.

If rapid network deployment is required, for example for pop up stores, the company can make use of the SIM card to get immediate connectivity, compared with fibre which typically takes 8-10 weeks to provision. Like other transport modes in the hybrid network, traffic going through the 4G/LTE network can be managed centrally through the SD-WAN portal.

 

Find out more about Singtel Liquid-XTM.

 

Customer Name

Sportswear designer and manufacturer

Industry

Retail

Business Challenges

  • Limited network visibility
  • Difficulties in network problem resolution
  • Time-consuming to provision new sites and make changes to network

Singtel Solution

Business Value

  • Provides end-to-end visibility and convenience with a single service provider 
  • Quality of service assurance with a unified service level agreement
  • Delivers network redundancy with 4G/LTE
  • Enables rapid provisioning and network changes

40% of enhanced-digital customer experiences will continue to fail because of underinvestment in intelligent and dynamic network architectures by 2022.